Skip to Main Content

MC 4040 Advertising Management: Ad$pender


If you have any questions about creating a custom report in Ad$pender, email your subject specialist librarian.

When citing data retrieved from Ad$pender, make sure to give credit to Kantar Media as the source of the information. Below is an sample APA-style citation of an Ad$pender report:

Kantar Media. (2019).  Nike Zoom Media Mix.  Ad$pender. Retrieved from Kantar Media Adspender Database.


Mass Communication Librarian

Profile Photo
Lauren Lay
Subjects: Mass Communication
Provide Website Feedback
Accessibility Statement