Digital Advertising

This guide provides an overview of advertising databases and academic journals. Also includes links to online advertising archives, and news databases.

Journals

Below are some of the advertising and marketing journals available at LSU Libraries:

Journal of Advertising
Journal of Advertising Research
International Journal of Advertising
Journal of Marketing
Journal of Marketing Research
Journal of Consumer Research
Journal of Retailing
Marketing Science

Last Updated: Apr 16, 2025 11:29 AM
URL: https://guides.lib.lsu.edu/advertising
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Subjects: Digital Advertising, Mass Communication